Thursday, January 28, 2016

Do you Have a Mug yet??

Do you have one of these fab mugs??
Did you drink yourself to needing a sober ride home cause you thought you could do it in one night? (which we do not promote here at the café) Did you causally meander your way through our handpicked brews to obtain your prestigue? Did you finally get to the finish line after misplacing your card 2 or 3 times? Did you try and talk your way out of not drinking the brews you thought you didn't like?  Did you drink your way through the list twice just to get yourself 2 mugs so one could always be chilled for you? If you did any of the above you are a part of our Society!
Our Mug Club/Microbrew Society was born, if I remember correctly about a year after the Café opened. Our bartender, Mikey suggested the idea. Others in the area had done similar things. I said sure lets try it out, and so it began.
I have so many fond memories of the characters that match to these mugs. People finishing and trying to figure out what name to embellish there trophy with. Some down right ridiculous I think to make the barkeeps embarrassed when having to retrieve the mug. Only the joke was well played on these bold guests as they have to ask for their mug by what they enscripted it with! Like "Meat Sweats", "Stu Pidaso", & "The Fuzz"!!
Want to join the wall of fame?
 A few simple guidelines, drink your way through 22 of our brews (we have more than 22 brews on our list folks), Dub your mug, and then all your brews anytime are half off!!! (some restrictions apply on limited or specialty brews)
So its easy folks to secure your spot in our society!
Honestly Folks where can you get a better deal on tasting an ever changing list of microbrews?
We used to stick to only the Midwest suds as it fit with our local theme, but after a bit of arm twisting from Mikey once again, we have branched out further to have a larger brew portfolio to span our great brewers all over the country!
We try to keep some of the house favorites on our list and rotate the rest! Tappers are changing almost weekly. Bottled selection every few weeks.
We try to feature limited releases when we can get them. Café/Underground is keeping it fun and interesting! Isnt that what drinking is about?
We have over 150 members now!
Are you one??
Share this on facebook in the next 48hours with your Mug Club Name if you read this post and receive 1 brew on me the next time you are in!
Cheers All!

Thursday, January 14, 2016

This is the Year, 2016!!!



Well 2016 is already off at a galloping pace for us here at the café!!
This is it this is my year!!! I feel it, all good and great things coming our way! I read a recent post from a friend that went, "To be happy , it's important to be excited about the future!!" This came from the mouth of a dear friend, mentor, and successful business owner! This man has taught me so much about how to change my train of thought in the last few years, and thank god our paths crossed. I often wonder if he really knows the impact he has had on me??
Well I'm excited about mine and the cafe's future.
I think a lot of restaurateurs/chefs think in the moment. That was totally me for years. I have learned I have to plan out further in advance to make what I want to happen, happen. I also have to believe I'm gonna make it happen. This shit isn't just gonna fall in my lap, and of course I have to be excited about it!!
Well I want to stay in this game and be a success and that's what we are doing.
Never before in 8 years of running this joint have I had my year planned out in the second week of the year. Events planned, details done, and working on game plans for future marketing and gaining revenue!!
I'm excited about the food we are gonna put out! I have hunger right now for breaking animals down and getting creative. I just came up with a killer, and I mean Killer Chorizo recipe!! Holy balls it is spot on, sorry I'm tooting my own horn but I have to on this one!! Myself and a fellow farmer have been having deep conversations on butchery, charcuteire, sausage making, and more. This is something 2 years ago I wanted to get elbows deep in, well having a child put my creativity on a small hiatus. But I'm back and ready to get funky!!
I will always have a sweet love for my veggies and fruits, those will always be well played in menu planning.
We have some cool publicity things coming up, we filmed with Around the Corner this summer and will be featured on pbs this coming February!! That filming was so super fun! The host, John is hilarious and made it so easy to be on camera. So Tune in February 11th, we will also have an airing party if you want to come down and watch with us.
 Lori, from OnMilwaukee.com did a beautiful article on the café at the close of 2015, and just included the cafe in another small article coming out this weekend I believe. Even the smallest mention in an article written by someone like her is such an honor and helps to boost business and get the word out.
We are going to start bringing some live music back occasionally as well. Stay tuned in for details on that. First live music night coming your way January 29th.
We will of course have all of our favorite Café events like always, and are planning a canning class in July this year. So many people have been saying they are so scared to can. Not Scary at all.
Well that's all for now folks. More blog posts should be on a regular basis again. Just didn't have time as the Holidays were crazy around here.
Much love to you all and see you soon